Our Services

    OOH & BTL Campaigns

    Considered work, where people actually live.

    Outdoor and below-the-line activations designed for the places your audience already is. Billboards, transit, mall activations, and guerrilla marketing — crafted to be seen, then remembered.

    Usha Room Heaters
    "The best outdoor work feels inevitable — like the street was always missing it."

    Anil Manan

    Founder & Chief Creative Monk

    What We Deliver

    Capabilities.

    • Billboard & hoarding design
    • Transit & ambient advertising
    • Mall & retail activations
    • Guerrilla marketing campaigns
    • BTL event branding

    Our Approach

    How we work.

    01

    Site

    Where will this live, and why? The location shapes the idea as much as the brief does.

    02

    Idea

    What stops a commuter. What earns a second glance. What's worth the photo.

    03

    Execute

    Scale, print, production — managed with partners we've worked with for years.

    04

    Impact

    Measurement, feedback, and learnings that feed the next round of work.

    FAQs

    Common questions.

    What OOH formats do you design for?

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    We design for billboards, hoardings, bus shelters, metro wraps, transit advertising, mall displays, airport media, and ambient advertising. We handle everything from creative concept to production-ready artwork.

    Do you plan and execute BTL activations?

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    Yes. We conceptualize and execute below-the-line activations including mall activations, product sampling, guerrilla marketing, trade show presence, and on-ground events. We handle creative, production, and logistics.

    What locations and markets do you cover?

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    We've executed OOH and BTL campaigns across major Indian cities including Delhi-NCR, Mumbai, Bangalore, and beyond. We also have experience with international campaigns in East Africa and North America.

    Let's talk about your ooh & btl project.

    Share your brief, your ambition, or just a rough idea. We'll take it from there.

    Get in Touch